May 18, 2026

The Books That Made a Difference

In this reflective article, Phil Tetreault shares the books that shaped nearly four decades of experience in sales, leadership, and entrepreneurship. From National Geographic to classics like Never Split the Difference and Crossing the Chasm, the post explores a consistent theme: understanding human behavior is the foundation of meaningful business growth. More than a reading list, it is a perspective on curiosity, empathy, leadership, and the importance of seeing people clearly in every business interaction.

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May 20, 2026

The Leadership Skill Hiding in Plain Sight

Effective leadership starts with communication, but not the kind you might think. The real skill isn't knowing what to say; it's knowing when to listen and how to ask the right questions. Learn why the best leaders build trust by seeking understanding before offering answers.

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